Branded
Residences
It’s not about selling units; it’s about creating experiences.
At VOS, we bring decades of global experience in developing, selling, and managing luxury branded residences.
We have worked across continents, collaborating with world-class developers, international brands, investors, and operators. Most importantly, we understand the modern discerning buyer — their aspirations, expectations, and what truly drives a purchase decision.
We provide developers and Brands with an efficient cost effective alternative, to the tired passive Global Master Broker sales route, designed to protect the integrity of both Developer and Brand and enhance the buyer journey.
Utilising our 4 Pillars concept, we design and implement proven training and presentation structures that accelerate sales velocity while reducing cost per sale — turning interest into ownership and developments into destinations.
The Four Pillars of the
VOS Methodology
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Developer-Centric Value Creation
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Brand Stewardship & Integrity
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Enhanced Buyers Journey
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Structured professional Sales & Marketing Strategy
Our Core Strengths:
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Cross-Sector Mastery spanning real estate, hospitality, and luxury branding
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Global Vision, Local Execution in the world’s leading UHNW markets
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End-to-End Expertise from concept through to successful sell-out
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Track Record of Results delivering consistent value across stakeholders
Combining deep industry knowledge and insight with creative strategy, VOS delivers results.
Overcoming Today’s Biggest Developer Challenges
Today’s Developers face two constant challenges: the cost of sales and the pace of sales. Both directly impact cash flow, growth, and the success of every project.
At VOS, we don’t just understand these challenges — we solve them. Using proven, practical methods, we help Developers dramatically reduce costs, accelerate sales, and reclaim control from brokers and third parties.
We build and train sales teams who deliver exceptional client experiences, turning buyers into lifelong advocates for your brand.
Our bespoke training programs cover:
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Brand identity and positioning — ensuring your story resonates with buyers.
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Developer credibility and integrity — building instant trust and differentiation.
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UHNWI engagement — the subtle art of attracting and converting elite buyers.
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Structured presentations and touch-points — designed to leave a lasting impression of excellence.
This isn’t a one-off training session.
It’s an ongoing transformation in how your team sells, communicates, and represents your brand.
Developer FAQ’s
What if a developer already has a sales team?
VOS will work them train them in the nuances of selling BR’s and also work a on structured presentation, by constantly working alongside and following up, we will improve the efficiency of the team.
What if a developer doesn’t have a sales team?
VOS will work with the developer to recruit and establish a sales team, it doesn't have to be excessive in number, and then work with them as above, generally developers already have people on sight to show properties to agents and their clients, so these can be the start of a direct sales team.
Why not just give everything to a Master Broker ?
Numerous reasons, cost of sales, pace of sales, control over what is being said about developer and brand, promises etc. also with Master Broker the project just becomes one of 000’s on a supermarket shelf, does your project deserve to be treated like that?
What specifics will VOS apply?
We have proven methods that we apply, working new lead generation though to point of sale and then leading onto further owner generated sales, every opportunity is worked to a maximum efficiency, trained and followed up by VOS.
How long does it take to develop a new team?
This is Developer dependant, if they already have a team we will work with them immediately and results will come by month 3 at the latest, to recruit and develop a new team will take up to 3 months and then from month 3-6 results will come through.
Does the team have to be based on the project?
A number will have to be and also we can have remote sales agents following the VOS format and structure working alongside the on-site team.
Commercial costs, Whats the difference?
The savings of selling via direct teams are extremely significant and also project specific, however it can add millions onto the project bottom line.
How much do VOS charge?
This is based on Project requirements, time commitment and other factors, however our cost will very quickly become minimal, compared to sales volumes generated and reduced cost of sales, VOS will also work developer leads to encourage sales and lead by example, showing how their methods will work if followed and applied correctly.